Question 1

What happened in the Applied Data Finance, LLC d/b/a Personify Financial data breach?

Accepted Answer

Applied Data Finance, LLC d/b/a Personify Financial experienced a phishing breach that occurred on July 21, 2018. The breach was discovered on November 9, 2018 and publicly disclosed on July 21, 2018.

Question 2

What data was exposed in the Applied Data Finance, LLC d/b/a Personify Financial breach?

Accepted Answer

The following types of data were exposed: Social Security Numbers, Account Numbers, Names, Addresses, Email Addresses, Phone Numbers.

Question 3

What should I do if I was affected by the Applied Data Finance, LLC d/b/a Personify Financial breach?

Accepted Answer

If you were affected, you should: monitor your financial accounts for suspicious activity, consider placing a fraud alert or credit freeze with the major credit bureaus, watch for official notification letters from Applied Data Finance, LLC d/b/a Personify Financial, and be cautious of phishing attempts that may reference this breach.

Applied Data Finance, LLC d/b/a Personify Financial Data Breach

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